As a human being we all take pause for the visual. It is what catches us, intrigues us. But sound is critical as well. It is the bump in the night that startles us into action. The sound of footsteps when we are alone that makes us move a little faster, clutch our world a little tighter. In the darkness there is no image. There nothing to be seen.
But what is possible, what lies beyond what we see? Sight is an interesting problem. It is the great limiter. Smart people are limited by vision. By what is possible. By what lies in front of you. By what you can touch, and change. That is the limit of what we see.
Innovators see what isn’t there. Or better what could be with tweaks and changes, there. This is why I love to talk to people involved in both Indiegogo and Kickstarter. Not because they are on the edge but because when I talk to them I can see beyond the limits of the world around me. I have toyed with a friend for the past year about starting a Kickstarter campaign. We have bandied about the options, but frankly we aren’t there yet. So we wait.
Sheldon Cooper of the “Big Bang Theory” talked about comedy as pain + time. Innovation is vision + pain. My friend and I have a vision but we don’t have the driving pain to solve. The driving pain isn’t pain felt by one person. It is pain felt by a group of people. Starting somewhere in your gut, that just outside of your reach pain.
It is the spinning wheels shown in the image that cause this pain. The change the gears, the actual vision that cause just that little bit of pain.
I look at the problem I have, online meetings. There are interesting solutions to the problem today, but they lack the integration. I should be able to interact with people via video, audio and whiteboard. The concept of all three integrated is there today. But it isn’t easy and it should be.
A web meeting should free me from having to be onsite with a customer. It should open the world to me sitting on a boat somewhere in the Chesapeake bay, participating in a meeting. It is the other side of the work life balance that has been missing for years.
Not, working 60 hours a week, starting at 7 am and ending at 7 pm five days a week. Why? Study after study shows that if someone works 60 hours in a week, HR should be calling that person.
- They need help doing their job.
- They aren’t effective anymore.
I hear the hue and cry already. So let’s allay that fear. This is not about a persons capability it is about the fact that NO HUMAN BEING CAN WORK 60 HOURS IN A WEEK and be effective after 55 hours. If however we are able to better the work/life balance so that it is possible to be a web meeting world, we can reduce the 60 hours.
Helping people be effective is a social innovation. It is one that is incredibly hard to introduce. There are entire organizations that are against the reality of web meetings and remote working. Technology is creeping ever near the concept of portability. Of working from where ever you are. Take the 3 hour commute out of someone’s day, and instead of 13 hours worked per day they are down to 10. Add in the flexibility of remote web conferencing and you can get people down to 8. Human effectiveness is the innovation.
I wonder how long that innovation will take?